Is a video displaying Elon Musk saying Oreos are satanic authentic? No, that's not true: Multiple online AI detectors reported that the audio in this video post was most likely AI-generated. Lead Stories also located the authentic video recording of the interview on YouTube featuring Musk and Joe Rogan, and there was no mention of the words "Oreos" or "satanic" during the interview.
The claim appeared in a post (archived here) published on Instagram on July 3, 2024. The caption opened:
Are Oreos Satanic??!!!
#fyp #gospel #faith #holyspirit#jesusislord #bibleverse #verseoftheday📖 #ɢᴏᴅɪsɢᴏᴏᴅ #elonmusk #joerogan #oreos #satanic
This is what the post looked like on Instagram at the time of writing:
(Source: Instagram screenshot taken on Fri July 5 17:58:30 2024 UTC)
The one-minute clip opens, briefly showing Musk speaking to Rogan in what appears to be a video-recorded podcast interview. Audio of Musk's voice, mismatched with the movement of his lips, is heard saying:
Did you hear about Oreos being satanic?
Lead Stories did searches using keywords on Google News, visible here, which found no credible documents or reporting as of July 5, 2024, to corroborate the claim that Musk discussed conspiracy theories surrounding Oreos cookies with Rogan or anyone else.
A Google Lens search (archived here) led Lead Stories to this May 7, 2020, YouTube video titled "Joe Rogan Experience #1470 - Elon Musk," where Rogan is recorded interviewing Musk. Neither Rogan nor Musk's responses include the keywords "Oreos" or "satanic." At 1:44:04 in the video, Musk is seen wearing a shirt with the exact red, black and white striped pattern as the shirt he is wearing in the video post. He is discussing why he believes eating right before going to sleep for the night is a bad habit.
Lead Stories separated the audio from the video in the post and ran it through the DeepFake-o-meter audio detector. This AI-detection tool, hosted by The University of Buffalo's Media Forensic Lab, found the audio to most likely be AI-generated. Its findings, based on five academic institutions' AI detectors, are displayed below:
(Source: Deepfake-o-meter screenshot taken on Fri July 5 18:15:30 2024 UTC)
Resemble AI, an AI audio-detection tool on a different platform, also determined that the voice heard in the video post was "fake":
(Source: Resemble AI screenshot taken on Fri July 5 18:20:30 2024 UTC)
Additional Lead Stories fact checks of claims related to deep fakes and Elon Musk can be found here.
