Did the Trump Organization begin selling "Trump 2028" baseball hats in April 2025? Yes, that's true: social media posts and photographs accurately depicted a real listing on the website trumpstore.com, which is the the official retail website of the Trump Organization. The hats were listed at a price of $50.
The claim that official "Trump 2028" hats had gone on sale appeared in an April 24, 2025 post on X, which consisted of a photograph of the listing and hat, and a picture that appeared to show Trump's son and Executive Vice-President of the Trump Organization, Eric Trump, wearing one of the hats. The post's caption read:
Trump begins selling "Trump 2028" hat. Price: $50.
This is what it looked like at the time of writing:
(Source: X screenshot)
The hats did indeed first go on sale at trumpstore.com, on April 24, 2025, as shown below:
(Source: trumpstore.com screenshot)
In an Instagram story, Eric Trump posted a photo of himself wearing one of the hats:
(Source: Instagram.com/erictrump screenshot)
