Do homeowners have "only six days left" to claim $52,000 in homeowner relief from a program President-elect Donald Trump initiated in January 2025? No, that's not true: A misleading video touts a nonexistent program to entice people to enter their personal information on a website. There is no record of a program as described, or of Trump saying, "Give our homeowners the relief they deserve."
The video appears in an ad campaign running on Facebook and Instagram. A reel (archived here) was published by the Facebook page Safe AZ on January 13, 2025. The post was captioned:
Unlock Your Homeowner Relief Benefit NowThis breakthrough homeowner benefit is a once-in-a-lifetime opportunity--don't wait!Claim it now by clicking below.
This is what the post looked like on Facebook at the time of writing:
(Source: Facebook screenshot taken on Thu Jan 16 17:08:16 2025 UTC)
The video, just over a minute long, features a mix of clips showing Trump fist pumping and dancing, along with scenes of newscasts and the U.S. Capitol. The AI generated voice narration says:
Homeowners celebrate with the first bombshell of 2025. Tweeting from stage after his now-famous moves, 'Give our homeowners the relief they deserve.' U.S. residents have only six days left to claim their $52,000 homeowner relief benefit before it's gone for good. Unprecedented $52,000 homeowner relief with no strings attached -- spend it however you want!
This is followed by a clip of a woman saying:
Because of the homeowner relief benefit we were finally able to go on our long-awaited vacation. More importantly many people are qualifying for hundreds of thousands of dollars and spending it however they want. So it's super important to check how much you are eligible for because for the next six days the money is just sitting there waiting for you. Look, I'm just an ordinary day-to-day mom and it was easy to get, you just need to tap below and claim your share now before it's gone for good.
This promotion is false. An advanced search on Google (archived here) for the quote, "Give our homeowners the relief they deserve" and "Trump," limiting the results to the past month, did not produce any relevant results indicating that Trump had made such a tweet. Additional searches removing the time qualifier (archived here) and the quotation marks (archived here) also yielded no results.
Lead Stories reached out to the Consumer Financial Protection Bureau (CFPB) for comment and will update this fact check if we receive a reply. The CFPB website says they are "a U.S. government agency dedicated to making sure you are treated fairly by banks, lenders and other financial institutions." CFPB has a page about help for homeowners (archived here) but nothing on the page describes a $52,000 handout with no strings attached. There is a federal program called the Homeowner Assistance Fund (HAF) (archived here) that assists those financially impacted by COVID-19.
The Facebook page running this ad, Safe AZ, has only 11 likes and 30 followers at the time of writing. The website listed by the page is safeaztoday.com (archived here), and the business address is purportedly 100-178 Washington Street, Pontiac, MI, United States, 48341. A search with instantstreetview.com reveals this this address is a block of vacant lots without homes or businesses. The phone number given, (810) 852-7031, is not functional -- but it did function well enough in a Google search to surface other websites built on the same template with the same fake Pontiac, Michigan, address -- successcapable.com (archived here) and mediasagetoday.com (archived here). All three websites feature canned positive reviews from suspiciously similar people from New York, Nevada, Utah and Texas.
While the main page of these websites looks bare bones, the terms of service (archived here) is long and detailed. It states in part:
Services
safeaztoday.com is a website that provides information and offers services to help a consumer in a large variety of areas. One area that safeaztoday.com provides information is in the real estate market.
safeaztoday.com does not own, rent or sell its own rent to own homes, rental properties or houses. Rather, safeaztoday.com is a service the helps connect people to services and companies that may benefit the consumer. One way that safeaztoday.com may do this, is by providing its Users with information on third party rent to own programs or real estate companies. These services and products that safeaztoday.com presents to Users are not limited to rent to own homes and the real estate industry but can consist of any type of service or product that we may see as beneficial to our Users.
At the time of writing the page transparency report for Safe AZ said the page was running ads. These are some of the ads from Safe AZ that appeared in the Meta ad library (pictured below). These ads linked to thriveatlast.com/thanks (archived here) The caption read:
Attention Homeowners: Claim this breakthrough new benefit before it ends...
Tap below to claim it today.
(Source: Meta ad library screenshot taken on Thu Jan 16 20:01:26 2025 UTC)
The main URL thriveatlast.com returns a message, "The requested URL was not found on this server," while the thriveatlast.com/thanks landing page offered at the time of writing a vague "Information Guide" with no hint that they are associated with a homeowner relief program. The page had a required form that the user had to input their personal contact information in order to proceed (pictured below).
(Source: thriveatlast.com screenshot taken on Thu Jan 16 19:44:14 2025 UTC)
Lead Stories found another page, Thrive at Last, with page managers in Australia, which also had an ad campaign about a nonexistent $52,000 homeowner relief benefit at the time of writing. These ads directed to the same landing page (pictured above).
Additional Lead Stories fact checks on claims associated with relief benefits can be found here.
